Our business, Guru Apps, has released a new feature in the Cleaner Guru app "Email Cleaner" that helps users quickly organize their inboxes, delete unwanted emails, and block spam senders.
Cleaner Guru is an iOS app that helps over 20 million users in 180 countries efficiently free up storage on their smartphones. It automatically detects duplicate photos, large videos, and screenshots, as well as removes duplicate contacts — making it easy to clean up space on your device.
The "Email Cleaner" feature analyzes emails and groups them by sender, allowing users to:
Delete or keep emails with one click
Unsubscribe instantly from unwanted newsletters
Manage their inbox safely without losing important messages
While analyzing user behavior, the product team discovered that many users actively search for the app in the App Store using keywords related to email management. This insight led to in-depth market research, which ultimately drove the decision to develop the new "Email Cleaner" functionality.
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“Our team conducted a series of UX studies and usability tests to create an interface that is as simple and user-friendly as possible. We also obtained official security certification from Google, ensuring the reliability of our solution.
The feature operates directly within our app without a backend using a secure Gmail API channel. The app sends requests, and Gmail executes the actions: deleting, filtering, or retrieving emails grouped by sender. For example, if you’ve accumulated a lot of promotional emails from online stores, you can unsubscribe from future emails and delete all past ones in just one click,” says Maksym Myronenko, Product Manager at Guru Apps, Universe Group.
Reminder: All Guru Apps products, including Cleaner Guru, Visify, Assist Guru, Translator Guru, and Scan Guru, are available for free to Ukrainian users and fully localized. Additionally, Cleaner Guru topped the App Store rankings in the US, Canada, and Australia last fall, surpassing Instagram, ChatGPT, and TikTok.